BRAND MANAGEMENT

BRAND MESSAGE/VALUE

Determining your brand message or value is the foundation that your marketing is based. In working with you to create or redefine your brand, we start with your value then consider it’s individuality, the emotion it evokes, and the experience your customers will have with your brand to create a direction that is credible, has longevity, is personal, and can be used cross platform.

VISUAL ELEMENTS THAT SUPPORT YOUR BRAND

Creating Visual Elements to support your Brand requires careful consideration of color, size, placement and your intended message. We work closely with you designing your brand graphics that communicate well and can be carried across the wide range of platforms needed to market your Brand.

BRAND DEFINITION

Once we’ve established what you want to communicate with your brand and designed supporting visual elements we then work to define your brand with brand standards, integration, and consistency. We help you understand how your brand promise, pricing strategy, and the voice of your company can influence how your brand is interpreted.

BRAND IMPLEMENTATION STRATEGY

We then work closely with you to develop an implementation strategy by understanding your consumer base, having a clear marketing goal and determining the platforms and media with which to achieve your goal is key to managing your Brand.